I am fortunate to work with Amy over the last 5 years. She effectively leads a team of highly creative individuals to design, create, and execute work that captured and sustained the attention of our clients and increased our overall revenue by 30% over the last five years.
Her ability to translate sales needs to product lines is highly valued. This is out of the norm in my experience. Throughout COVID, she led the creative team to quickly pivot our product to a deliverable that was critical in our company’s ability to withstand the challenges to the field of education which led to a new revenue stream for our company.
Finally, Amy’s character in leading a team of very diverse individuals to a common goal is outstanding. It is a joy to work alongside someone with passion and intense energy for their team and the overall organization. As a sales team, we find immense pride in the tools that her team develops. They are effective in building our sales pipeline.
Britt Magneson-VP Customized Sales, National Inventors Hall of Fame
Often, employers hire based on experience. It’s obvious Amy has that. Kellogg’s, Kraft, McDonald’s… she has experience on heavy-hitting accounts and campaigns. But beyond experience, Amy is the epitome of leadership. I watched her lead a large group of creatives including graphic design experts, production designers, videographers, editors and animators. And she brings out the best in each and every team member. She motivates her team with nurturing compassion and inspires by taking the time to collaborate. Directing a large creative team is daunting, but she always found the time to collaborate. I had the pleasure of reporting directly to Amy and I’ve witnessed her generate ideas off the top of her head that transformed the course of projects I’ve worked on. I’ve been in marketing for almost 30 years and have seldom worked with someone as passionate about her job as Amy. Any organization would be blessed to have her as part of their team.
Jim McConihe-Senior Graphic Designer, National Inventors Hall of Fame
Amy is a secret weapon. Bring her in when you're trying to generate big, eyebrow-raising platform ideas quickly. She has more great marketing ideas during her walk down to the deli to pick up lunch than most Creatives have in a lifetime.
Amy was my first mentor in the ad business. Among the things that she taught me was to be generous--that even in a tough, nasty, dog-eat-dog industry if you give away the good opportunities and unselfishly dole out the credit it will all come back two you ten-fold.
A sense of calm washes over whole departments when Amy's onboard. I bring her in every chance I get. I can't say enough good things about Amy.
Jill Applebaum-Global Creative Strategist, Facebook Creative Shop
Amy was a critical member of the Jared Brand Marketing team. As a creative leader, Amy had a strong sense of the brand and lead us to an elevated aesthetic that was appropriate for both our consumer and the category. She consistently brought forth new and innovative ideas that were conceived for maximum effectiveness across platforms. Because of her enthusiasm and dedication, Amy exceeded expectations through her many contributions to the development of product collection and brand marketing. I was truly fortunate to have the opportunity to work with such a talented creative professional.
Elizabeth McGrath-Marketing Director, Signet Jewelers Inc
Amy is an exceptional creative director, mentor and leader. She has elevated the brands she has worked on with amazing creative work. She also constantly strives to help other creatives hone their skills and has empowered them to create exceptional work. I’ve enjoyed working with Amy for the past couple of years on many incredible projects. If you are looking for a creative director with an imaginative flare, incredible leadership skills and a strategic mindset, Amy would be an excellent fit.
Charlie Schafer-Senior Account Director, Stern Advertising
In all my experience working as a director in advertising, Amy has been one of the best creatives I’ve ever worked with, truly insightful, her creativity and dedication is a director’s dream. We were lucky to have her. I think the final films show that in abundance. I would love to work again with her if the opportunity arises , especially as I now recognise a diamond when I see one : -
Joe Roman-Director, Knucklehead Films USA/UK
My mom can walk into a room of people she doesn’t know and have a conversation with each person. Although it can be embarrassing at times, her fearlessness and creative presence is inspiring.
Aliya McDonald-Amy's Daughter
M&M Mars told kids all about me through this commercial that ran on Saturday mornings.